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Arkenstone Homebush


Client: Dasreef Developments

Brief

Create a strategic marketing campaign for a new residential property development in Homebush that entices buyers with a message of premium living at reasonable prices in the heart of it all. Dasreef Development approached The Marketing Co with a strict timeline to deliver this campaign within 3 weeks.


Solution

The Marketing Co developed a marketing campaign covering all bases from visual identity, print, online to display suite. To develop the unique value proposition, The Marketing Co conducted the necessary research; defining the target market, reviewing competitors and developing Arkenstone’s point of difference. This project was delivered within 2 weeks to meet the client's deadline.


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