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Masters Scaffolding


Client: Masters Scaffolding

Brief

Masters Scaffolding is a highly experienced Australian scaffolding company, emerging from Masters Civil Australia, a large privately owned Australian group of companies and one of The Marketing Co’s clients. As they launch their new venture in innovative scaffolding solutions for commercial or industrial projects, Masters needed guidance in re-imagining the brand with a solid marketing strategy. That’s where The Marketing Co came in.


Solution

We developed a strategy that showcases the values of the Masters brand. Masters are certainly masters at what they do, however it was essential to showcase this through all the marketing assets which included a custom-built website, company brochures, and brand identity to showcase just that. With a simple and easy-to-use design, the newly developed website allows the target users to breeze through the experience with ease while still keeping the brand identity intact across all print and digital platforms.

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