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Paid Social Ads for Melissa Sassine Cosmetics.

melissa-sassine-cosmetics

Our agency was engaged by Melissa Sassine Cosmetics to deliver a paid social marketing strategy designed to drive sales and increase brand awareness. Melissa Sassine is a household name within the make-up industry, however the cosmetics arm was yet to reach it’s full potential, with our strategy we were able to expand to new customers and increase sales. Our team dug deep and began researching, we were able to identify opportunities in the market, understand the competition and create a strategic plan on how we will execute. With a set of video content, influencer marketing, short videos across Facebook & Instagram, email marketing campaigns, we were able to grow the brand across social.

Client: Melissa Sassine Cosmetics

Services:

  • Video & Content Creation
  • Paid Social Ads
  • Influencer Management
  • Campaign Activations
  • EDMs

The results that matters.

300k +

Video views across Instagram

150%

Increase in store sales since starting

4 +

Successful brand activation campaigns

11 +

Months of marketing and counting

We got to work with a hyper local social media strategy.

melissa-sassine-cosmetics

Social Media platforms are an extremely powerful way to increase brand awareness, social reach, and sales.

Our strategy was simple but well thought over with the main goal being to increase sales and brand awareness, we used multiple creatives to appeal to consumers from the top (not exposed to brand) to the bottom (exposed to brand) of the funnel. The strategy proved successful.

melissa-sassine-cosmetics
melissa-sassine-cosmetics
melissa-sassine-cosmetics

Creating Instagram & Tiktok reels that get views

10k

Organic video views

120

Engaged comments

14.5k

Accounts reached

10k

Organic video views

120

Engaged comments

10k

Organic video views

It’s time for a new website?
Speak with one of our website strategist today.

Isabelle “Izzy”
Senior Designer

melissa-sassine-cosmetics

Start your project! Contact Kal  or our team today!

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