Our agency was engaged by Melissa Sassine Cosmetics to deliver a paid social marketing strategy designed to drive sales and increase brand awareness. Melissa Sassine is a household name within the make-up industry, however the cosmetics arm was yet to reach it’s full potential, with our strategy we were able to expand to new customers and increase sales. Our team dug deep and began researching, we were able to identify opportunities in the market, understand the competition and create a strategic plan on how we will execute. With a set of video content, influencer marketing, short videos across Facebook & Instagram, email marketing campaigns, we were able to grow the brand across social.
Client: Melissa Sassine Cosmetics
Services:
Video & Content Creation
Paid Social Ads
Influencer Management
Campaign Activations
EDMs
The results that matters.
300k +
Video views across Instagram
150%
Increase in store sales since starting
4 +
Successful brand activation campaigns
11 +
Months of marketing and counting
We got to work with a hyper local social media strategy.
Social Media platforms are an extremely powerful way to increase brand awareness, social reach, and sales.
Our strategy was simple but well thought over with the main goal being to increase sales and brand awareness, we used multiple creatives to appeal to consumers from the top (not exposed to brand) to the bottom (exposed to brand) of the funnel. The strategy proved successful.
Creating Instagram & Tiktok reels that get views
10k
Organic video views
120
Engaged comments
14.5k
Accounts reached
10k
Organic video views
120
Engaged comments
10k
Organic video views
Over the years, we’ve worked with ambitious brands both big & small.
Here’s some of our featured work & case studies for you to enjoy.
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